Description
We’re looking for an experienced SEO professional to help improve the search rankings for our website, with a focus on specific high-value keywords in the cybersecurity and brand protection industries.
Our website recently underwent a significant change: we migrated our blog from a subdomain to a subfolder. While this transition has improved domain authority, we now need a specialist to ensure we fully capitalize on this change by increasing keyword visibility and driving organic traffic growth.
Key Responsibilities:
Conduct a comprehensive keyword analysis to identify opportunities and refine our target keyword strategy.
Optimize existing blog content for improved rankings, including metadata, internal linking, and on-page SEO elements.
Develop a backlink strategy to strengthen domain authority, focusing on relevant and authoritative sites.
Track and report on keyword performance and organic traffic trends, providing actionable insights.
Address potential technical SEO issues that may arise from the migration.
Recommend and implement additional strategies to enhance user experience and site performance.
Qualifications:
Proven experience improving search rankings for B2B websites, preferably in cybersecurity or related industries.
Expertise in managing SEO for websites transitioning from subdomains to subfolders.
Proficiency with SEO tools (e.g., Semrush, Ahrefs, Google Search Console, etc.).
Strong understanding of content optimization, backlink strategies, and technical SEO.
Data-driven approach with the ability to present clear, actionable recommendations.
If you’re passionate about SEO and have a track record of delivering measurable results, we’d love to hear from you!
Deliverables:
Initial SEO audit with recommendations specific to our migration and keyword goals.
Monthly performance reports highlighting progress and next steps.
Optimized content and backlink strategy to support ongoing growth.
Please include examples of past work or success stories relevant to improving search rankings in competitive industries
Skills
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